Performance & E-Commerce
E-commerce has revolutionized the world of commerce in recent years and is constantly and rapidly expanding, shaped by emerging technologies, changes in consumer behavior and new packaging needs that require burglary security of the packaging, protection of the contents, attractive aesthetic design and disposal of the packaging in a single solution.
E-commerce platforms are increasingly leveraging artificial intelligence and e-learning technologies to provide personalized shopping experiences. With the improvement of data processing capabilities and the behavioral feedback of user preferences, increasingly personalized packaging is determined.
This hyper-personalization that the logic of the market is determining will not only be a luxury, but a necessity to attract, conquer and retain customers in an increasingly competitive environment.
Competitiveness perfectly combines with performance, the characteristics necessary to satisfy and protect the product, the brand and the company’s investments.
A detail that should not be underestimated is the evidence that consumers are increasingly aware of the environmental impact and ethical implications of their purchases and, consequently, will choose brands that are increasingly close to these values.
Prioritizing transparency, fair trade, sustainable sourcing and eco-friendly packaging can prove to be the winning choice.
With this awareness, we at EVi, in addition to acquiring knowledge to design new products and improve those available, are always looking for new solutions; Our development programs are in particular aimed at reducing the weight and dimensions of the components, the active and passive safety of the packaging and proposing new packaging techniques with the use of specific materials that are of interest in the sector, can be socially useful and are sustainable to allow the most efficient use possible of natural resources.
It must be considered that the shipped packaging and its composition constitute the company’s business card and represents the first point of contact between the customer’s wait (who is about to receive what he has chosen) and the company. From its appreciation, you begin to build that solid relationship of trust that can become an important bond that lasts over time.
Distinctive Boxes
A well-kept and identifiable packaging is synonymous with professionalism and image and immediately arouses the enthusiasm of wanting to open it. A well-crafted durable carton, sealed by a simple tape customized with eye-catching graphics, kicks off the branding experience.
Custom Tape
Today’s packaging tapes do more than just securely seal the box because they contribute to the appearance of the packaging and make it a brand ambassador.
This possibility offers some financial benefits to the company:
- Saves money, because you don’t have to pay for printing on the box
- Thus composed, the box becomes a standard type and allows easy purchase and great availability in case of order “peaks”
- You have the flexibility to easily change the layout of your messages. The largest online retailer uses a series of distinctive water-activated tapes with different messages that improve the appearance of the packaging and promote new offers in detail
Safety Guarantee
Customers expect their purchases to arrive intact and ready to use.
When sealing a carton with regular plastic film packaging tape, it often creates a weak seal that makes the tape easy to remove; you can simply press down on the top of the box, insert a hand between the flaps and remove some of the contents inside without causing any visual damage to the packaging itself.
Water-activated WAT paper tape is a very effective alternative to the use of plastic film tape.
Given that WAT tape requires only one strip to seal a package, it is important to note that, due to its construction characteristics, each strip of WAT tape literally “weld” into the cardboard creating practically a single body with it; if someone tries to tear or open the package, the evidence of tampering will be evident and easily detectable.
E-commerce businesses that use WAT tape enjoy peace of mind about the integrity of the shipment because they know that their packaging is secure and that their customers’ expectations will be met.
Equipment
For packaging with WAT tape, the solution is to use a table dispenser; A simple system in its use which, being extremely compact, is easy to position in a packaging line, as well as safe for end-of-line operators employed in the closing of cardboard packaging.
https://www.evi-italia.com/en/dispenser-carta-gommata.html
The dispensers that Evi offers are made to be economical in the initial investment and, above all, to be “transversal” and suitable for any end user; from small artisanal businesses to frenetic industrial realities, EVi dispensers are the most economical tool to ensure the definitive closure of the box, the resistance to heat and cold of the packaging and the easy and ecological recycling of the entire package, considering that it can be disposed of in a single solution because it is sealed with WAT tape.
The next step is the introduction of new procedures always with the use of totally environmentally friendly material such as:
EVi-paK It’s an interesting and innovative sustainable packaging solution for any product you want to protect during packaging and shipping, thus ensuring that the precious contents of the packaging arrive unscathed to the recipient.
https://www.youtube.com/watch?v=3TbO06N2YWQ
EVi-paK is available in reels or sheets cut to size and is made of corrugated cardboard covered with a natural self-adhesive glue that adheres to the product protecting it without leaving marks on the surface of the same.
With EVi-paK, during transport and handling of the package, the product is effectively prevented from moving inside the package, thus ensuring high protection.
Cost-effective: EVi-paK is a guarantee of the essentials; it minimizes returns due to transport damage and, if necessary, allows re-use for return shipping. In addition to the costs for purchasing and disposing of a wide range of packaging and filling materials, the EVi-paK also saves volume during shipping and thus saves money.
CoverFlex It’s a product line that wraps, covers, protects and packages products of any kind and size.
Made from 100% paper, each sheath in addition to the standard sizes can be made to measure.
It adapts perfectly to the shape to be packaged, offering the product complete protection and great stability of the object inside the packaging, avoiding the dangerous “bottle rattling” during all phases, from packaging to transport.
Ideal for the protection of bottles, glasses, ceramics, metal objects, springs, electrical equipment, electronic components, precision mechanical devices, profiles in general, furnishing components and for all products sensitive to shocks and breakage.
This solution not only helps the planet but…
- reduces the possibility of breakage of the product contained in the packaging
- thanks to its size, it’s compact to store (saving you money on storage and shipping)
- makes packaging faster
- becomes captivating in its presentation, making the end customer particularly appreciate the meticulousness of product protection
The solutions presented are some of the proposals where EVi is working with the confidence that they can help companies understand customer behavior, optimize marketing campaigns and, ultimately, increase sales and profitability.
In a world that is increasingly focusing on e-commerce, every little detail contributes to determining a winning choice and the ability to innovate and perfect existing procedures becomes the key to success.
In conclusion, we believe that our proposals and our products are particularly suitable for simplifying the end-of-line packaging process; Investing in our solutions means designing and operating a more efficient and ergonomic packaging workflow, which protects the health of employees, promotes a healthier working environment and allows the disposal of the complete packaging in a single solution as it is 100% environmentally friendly.