[vc_row][vc_column][vc_custom_heading text=”CUSTOM WAT TAPE WITH DYNAMIC QR Code” google_fonts=”font_family:Nunito%3A300%2Cregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Improving the closure of packages using Water Activated Tape is one of the smartest steps to ensure optimal shipment of packages.<\/p>\n
In addition to the well-known advantages that Water Activated Tape guarantees, such as the security of the closure, its resistance regardless of weather conditions and the presence or absence of dust, guaranteed sustainability and significant cost savings, the use of WAT makes a further leap in quality: customization through the printing of a QR CODE.<\/strong><\/p>\n With the personalized QR Code, the tape stops being just a component used for closing the packaging to become a marketing and assistance tool. It costs almost nothing extra on the press but “works for the brand” on every single package; Here is the real leap in quality.<\/p>\n Customized WAT with dynamic QR Code – The Closure that ….. Invoice !<\/strong><\/p>\n The paradox: a lot of money has been spent to create a professional website, for photos that best highlight the product, invested in activities that can lead the customer to purchase… and then you entrust the last meter, the most important one<\/strong>, to an anonymous tape, perhaps made of plastic!<\/p>\n With the Water Activated Tape customized by Smart QR-Code, every package that comes out of the end of the line becomes inviolable, sustainable, informative and advertising.<\/p>\n Some of these benefits are particularly interesting and generate unexpected value; For example:<\/p>\n What does it cost<\/strong> to open a ticket to assist the customer? Zero, if you proactively answer before it is even asked. For example, a single QR-Code can contain a SMART MENU that:<\/p>\n <\/p>\n The promotional leaflet or instructions inside the package costs money and regularly ends up in the bin or is lost. The NO tape can be seen by anyone handling the package: customer, courier, neighbor, colleague in the office…… With the QR-Code, you can activate promotional campaigns or personal discounts which, data in hand, identify an average repurchase rate of the same customer of +27% within the first 60 days.<\/p>\n The PPL tape makes the box NON-recyclable<\/strong> and adds costs for the separation of materials and their disposal. Our WAT is FSC kraft paper + fiberglass and vegetable glue. Box and ribbon go together in the paper bin. A WAT tape with QR-Code immediately says: you are professional, you are sustainable and you are transparent<\/u>.<\/p>\n CONCLUSION: BECAUSE WAT WITH QR CODE IS NOT A COST. <\/strong><\/p>\n Everyone can lower the price, everyone can buy a more beautiful box but no one can acquire with a fee the trust you convey when a package arrives perfect and intact.<\/strong><\/p>\n The feeling generated by receiving a package with crumpled transparent tape, which detaches in half and reveals breakages, is that of having a cheap, anonymous and insecure solution in your hands.<\/p>\n Receiving a perfect box, with WAT tape that looks like part of the box, with an elegant QR-Code to scan full of information, generates 3 important considerations in less than a second:<\/p>\n That’s why WAT and QR-Code is a definitive PLUS: <\/strong>because it transforms the only part of the company that ALL customers physically touch, the package, from a COST CENTER<\/strong> (tape, time, returns, assistance) to a PROFIT CENTER<\/strong> (reviews, repurchases, word of mouth, zero theft).<\/p>\n Plastic tape may seem convenient but, without giving immediate evidence, every day it wastes money, time and resources; WAT with QR CODE eliminates all these problems on every single shipment.<\/p>\n By choosing WAT you are not buying a roll of tape, you are buying \u00a0stock security, free cross-marketing, automatic customer support and a sustainable business card<\/strong> that will never end up in the bin.<\/p>\n The package is the only time when the brand physically enters the customer’s home and cannot enter it like any other package!!<\/strong><\/p>\n The difference is all in the tape: this is why WAT is an increasingly sought-after guarantee.<\/p>\n\n
\nThe QR-Code leads directly to your virtual page and, statistically, one in 3 customers who scan leaves a review. More reviews = more visibility.<\/li>\n\n
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\nBy creating a unique and sequential QR Code, the customer can have information on the originality of the product, its verification, the date of shipment; if someone tries to copy it, the system indicates “QR already verified”: total protection for any brand that wants to be sure of the integrity of its product.<\/li>\n
\nWith the use of the WAT tape and a table dispenser for the closure of the end of the line, a considerable saving of time and material use is estimated. To what has just been stated, we can add the savings that a dynamic QR-Code generates on the commercial and\/or reporting documentation produced to support the sale. A new generation Dynamic QR-Code <\/strong>allows you to change links (and consequently information) in real time, whenever necessary, without having to reprint or reproduce documents, as well as collect data on the type of scan performed, location, when and with which tool.<\/li>\n<\/ul>\n\n